WEB DEVELOPMENT
A fast, measurable site designed to turn visits into opportunities.
We design and code company sites, landing pages and e-commerce from scratch, in one language or several. Architecture, content and experience are decided around the business, without depending on a generic template.
WHEN IT MAKES SENSE
Problems this piece helps to solve.
- Your current site doesn't clearly explain why anyone should choose you.
- You need a landing page for campaigns and conversion tracking.
- You sell in more than one country and your site exists in a single language.
- Speed, maintenance or SEO on your current site is a problem.
WE'VE ALREADY DONE IT AT
Systems in production that came out of this service.
- Pinta Porá ↗A 15-store paint network: branch finder, blog and a paint quantity calculator
- Warbel ↗Industrial site with a conveyor belt selector and direct quoting
- Suplitech ↗Modular belts and industrial chains
- Diclas ↗Cotton delinting plant, told through animation
- Doña Rib Burger ↗Landing page with an online menu and ordering
- Geacofi ↗Specialty coffee shop with a digital menu
- One Trade Argentina ↗Pre-sale of a Ramada by Wyndham hotel, with a return calculator and 3D tour
- Espi Motopartes ↗Motorcycle helmet and parts catalogue with a size guide
THIS SITE, MEASURED
Lighthouse on this very page, on the latest build. What we sell, shown.
100
Lighthouse performance
100
Accessibility
100
Best practices
100
SEO
TEMPLATE VS. OWN CODE
What changes when a site is coded from scratch.
| Template / WordPress | Rubi | |
|---|---|---|
| Speed | Depends on the theme and the plugins installed | Minimal code, measured on every release |
| Ownership | Theme and plugin licences, sometimes annual | Code, domain and hosting in your name |
| Maintenance | Updates that break things, security patches | No third-party plugins that break on their own |
| Languages | A translation plugin that doubles the weight | Natively multilingual, with hreflang and a URL per language |
| Technical SEO | Limited by the theme | Structured data, performance and accessibility as standard |
| Measurement | Plugins that add weight | Analytics and conversions built in |
SCOPE
What the work can include.
- 01
Content strategy and information architecture
- 02
Art direction and responsive design
- 03
Development with Next.js and maintainable components
- 04
Per-language versions with hreflang and their own URLs
- 05
Technical SEO, structured data and analytics
- 06
Launch, documentation and ongoing support
HOW WE WORK
- 01
Diagnosis
- 02
Architecture and prototype
- 03
Visual design
- 04
Development
- 05
QA and launch